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Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

If you do your own Search Engine Optimization (SEO) here are some pointers… A business has a far greater chance of succeeding when it utilizes a comprehensive digital strategy. There are a number of considerations to take into account. First, you need to effectively...

Is a Dream Lifestyle Possible? The 4 Hour Work Week

Is a Dream Lifestyle Possible? The 4 Hour Work Week

I am curious, are you like me? Do you feel we are just living to work, eat, sleep, and pay the bills? Would you prefer to be able to work anywhere rather than just in an office? Are you thinking about starting a business that frees your time rather than occupies it?...

Blogs and Vlogs

Blogs and Vlogs

How easy is it for your target audience to consume your content? Consider a podcast for those who would rather listen than read or use up data with videos. The more ways you have to offer content, the more you will reach people through their preferred medium. What...

Grant Finder

Grant Finder

What is a grant? Grants are funds provided to start or expand a qualifying business. It’s like a business loan except you don’t have to pay those funds back. It’s a good idea when looking for money to start up or expand a business to look for small business grants....

Buyer Types

Buyer Types

Braind Tracy wrote the super-popular book, “Psychology of Selling.” Tracy claims there are six buyer personas. You may find it helpful to your business to learn them. There is a  reason Psychology has an enormous impact on the effectiveness of advertisements. For an...

Branding

Branding

Profitable companies are often the ones perceived to be authentic. Straight forward and honest branding campaigns build loyalty. The most effective way to attract customers to your business and keep them is by getting real. You do this by consistently aligning your...